0:00 — Prepare your inputs. Attach the Product and relevant references. Check duration, aspect ratio, Style, and Format before generating. Leave second-by-second timestamps out of the prompt.0:59 — Describe one idea. Include who appears, where they are, what they do, and one clear message. Supply a script when you want more control over the words.1:31 — Compare creative treatments. See song, Lego-style, explainer, and UGC examples. Give enough creative direction to communicate the treatment you want without overloading the prompt.3:08 — Set up a product video. The example uses two animated dogs discussing Mumbies, with a vertical aspect ratio and a 30-second duration.3:48 — Choose Style and Format. Compare animated styles and iPhone-style UGC. Leave Format unset when you want to preserve a prepared script rather than restructure its delivery.4:25 — Correct common mismatches. Put no-speech instructions at the start when needed. Check Product reference images, scale, branding, and colors when its appearance is wrong.5:07 — Check language and script direction. Choose the intended language. Add a specific hook or script if a broad concept does not produce the wording you want.5:48 — Review the result. Watch the generated example, compare it with your intended concept, and identify what to keep or change.
Open Style to choose the visual treatment. iPhone gives you a handheld, phone-shot look; Claymation and 2D Cartoon give you animated treatments.Pick the look that fits the concept. Style does not choose your hook or rewrite your script. Choose None when you do not want an additional style applied.
Open Style to compare visual treatments before generating.
Open Format to choose how the story is presented. Testimonial uses one person speaking to camera; Podcast uses a conversation; Street Interview uses questions and answers.
Choose a Format when you want its story structure and delivery.
What you want
How to choose
A phone-shot, direct-to-camera ad
Try iPhone Style with Testimonial Format when you want conversational delivery.
An animated product scene
Choose an animated Style, then select a Format only if its structure fits the scene.
A two-person discussion
Choose Podcast Format, then a compatible Style for the look.
Your prepared script without a different structure
Leave Format set to None. You can still choose a Style.
Have a script you want to keep? A Format can restructure the delivery and speaker arrangement. Leave it unset when the wording and structure matter more than a format treatment.Some formats come with a fixed visual treatment. If the picker indicates that the format controls the style, use that treatment or choose another format.
From Home, open Videos. Have one concept and the Product you want to advertise ready.
1
Attach the right Product
Open Product and select the intended Product. Check that its name appears in the composer before generating.Use the correct SKU and clear reference images. Do not leave a product URL in the prompt as a substitute for attaching the Product.
The composer shows the attached Product alongside aspect ratio, duration, Style, and Format.
2
Set the length and shape
Choose Duration and Aspect Ratio in the composer. For a vertical placement, choose 9:16; for a landscape placement, choose 16:9.Keep these settings out of the scene prompt. If you supply a script, read it aloud and choose a duration that gives the delivery room to breathe.
3
Choose your Style and Format
Use the guidance above to match the visual treatment and story structure to your idea. Check both selections before moving on.
4
Write one clear idea
Describe who is in the video, where they are, what they do, and the message you want to communicate.For a playful product scene, give the characters one topic to discuss:
Two animated dogs talk about the attached Mumbies product in a cozy living room. Keep the conversation playful and focused on one clear hook.
Use the prompt for the scene and message, with the Product and settings selected separately.
Add the exact script when the wording matters. For a video without dialogue or narration, put “No speech or voiceover” at the beginning of the prompt.Keep alternate hooks and unrelated requests out of this generation. To explore directions first, ask Chat for 10–20 hooks, then choose one.
5
Generate and review the whole video
Check the attached Product, duration, aspect ratio, Style, and Format. Review the usage estimate, then select Generate.Watch the result from beginning to end. Check the opening, spoken words, Product appearance, and whether the delivery matches your chosen Format.
Wrong look: Check Style and any fixed treatment required by the Format. Remove conflicting visual directions from your prompt.
Script changed: Check whether a Format is restructuring it. Choose None and provide the intended script when you want to preserve its structure.
Wrong Product appearance: Check the attached SKU and reference images for packaging, color, and scale. Use clear, relevant images before retrying.
Unwanted speech: Put “No speech or voiceover” at the start and check that your Format does not call for a spoken presentation.
Weak opening: Specify the opening action or supply the hook you want, while keeping the rest of the successful concept intact.
Change the input responsible for the mismatch instead of submitting the same prompt unchanged. Review each new result before making more variations.For access issues or persistent generation failures, email support@stefanbrain.com.
